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Archives : Medical
MGMA’s Project SwipeIT: Standardization of health insurance cards
The Medical Group Management Association (MGMA) is taking on waste…IT style.
It’s a great initiative, and I recommend that we consider getting on board. The goal is to prevent up to 2.2 billion in waste that occurs each year through the use of non-standardized insurance cards. By using machine-readable cards, patients, private practice clinics, and insurers can all save. Click below to learn more about this great initiative.
MGMA’s Project SwipeIT for standardized health insurance cards
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Tannus Quatre PT, MBA is a private practice consultant and principal with Vantage Clinical Solutions, Inc., a nationwide healthcare consulting and management firm located in Bend, OR and Denver, CO. Tannus specializes in the areas of healthcare marketing, strategy, and finance, and can be reached through the Vantage Clinical Solutions website.
Marketing tips for your private practice
Whether you’re a physician, physical therapist, dentist, or anything in between, the importance of marketing your private practice to your community and referral sources is of paramount importance. This post from Peter Lucash over at the Medical Practice Business Blog poses some tips for improving your marketing efforts in 2008.
Even with a full practice, a sound business practice for the long term is to continuously invest in marketing your practice. Marketing – how your work with patients, your price, place and promotion – means that you are always working to improve your practice organization. Patients will leave, and new patients are looking for good physicians. Running a business means constant renewal.
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