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SWOT Analysis Tool

A commonly used acronym in business, “SWOT” stands for: Strengths, Weaknesses, Opportunities, and Threats. SWOT analysis has widespread application to the healthcare industry, and is powerful in its ability to identify environmental factors that influence the success or failure of business endeavors such as healthcare practices.

The downloadable tool below describes how to perform a SWOT analysis for your practice, and provides examples from actual Vantage clients. You can view an example version of the SWOT Analysis Tool below or download the full instructions and printable version of the tool by clicking the link below.

SWOT Analysis Tool (.pdf; 169K)

Strengths
 

Example:
- Lead clinician with 30 years of clinical experience
- Brand recognition (in business x 20 years)
- Own 2 strategic locations within market
 

Weaknesses
 

Example:
- Poor cash position (2 weeks cash on hand)
- Inefficient use of technology
- Lack clear vision for marketing strategy

Opportunities
 

Example:
- May be able to leverage years of experience into cash-pay services
- Large untapped corporate market for development of employee services
- Market population growing at 3% annually
 

Threats
 

Example:
- Medicare cuts would decrease net revenue by 8%
- Market nearing saturation point for healthcare services
- Slowing economy



 

Looking for more tools?  Need something else?  Be sure to check out our other free tool downloads below:

Practice Budget
Practice Startup Checklist
Breakeven Analysis Calculator
Productivity Tracking Tool
SWOT Analysis Tool (you are here)

Need help with a tool, or looking for one-on-one assistance with your practice?  We're just a call or click away.  Call us toll-free at (888) 827-5613 or simply contact us online.  We'll have a Vantage professional standing by to answer your questions and get you the assistance needed.

 

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